National UniversityPrograms

Master of Global Management

The Master of Global Management is appropriate for students currently or intending to be working in organizations which operate internationally or impacted by international organizations. Through a series of relevant business courses, students are prepared to apply program content to improve decision-making skills to become more effective managers. This program is especially helpful to those who have been or expected to be promoted from more technical fields into management positions. The program integrates many aspects of management to prepare graduates to identify work to be completed and how to engage others in the completion of this work.

Bachelor of Arts in Management

The Bachelor of Arts in Management provides students a business related degree with an emphasis on managing organizations and personnel in a multicultural and global setting. To achieve maximum flexibility, the major in management program minimizes prerequisites, enabling students to take the required courses in any sequence. Students are also offered several areas of concentration.

Bachelor of Arts in Integrated Marketing Communications

This Bachelor of Arts in Marketing program is a blend of the concepts of marketing principles, which include advertising, sales promotion, public relations, and direct marketing working together as a unified force with the integration of communication using the latest communication technology. Graduates will be able to demonstrate an ability to seek and integrate high-quality research for the purpose of evaluating their own insights into the professional and academic study of communication and media studies, while also understanding the roles that communication plays in developing individuals and social institutions. The BA in Integrated Marketing Communication prepares learners for careers in marketing, sales, advertising, fundraising, PR, and other persuasive fields. It combines a business degree with advanced communication skills for traditional and Web 2.0 platforms—including print, broadcast, social, personal, and mobile media.

About National University

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